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Get ready for an exciting journey with Keep Telling Yourself. Chad Sanschagrin, a powerhouse in personal development, guides you in owning your story and transforming your life.
Chad breaks it down into 10 key elements that'll shift your mindset from self-doubt to confidence, from scarcity to abundance, and from feeling worthless to realizing your true value.
Create a Life of Abundance.
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The book’s story and its structure intertwine to tell Chad’s story, encourage readers to scrutinize their own stories, and analyze how 10 different narrative elements play out in daily life.
About Chad Sanschagrin
Entrepreneur, CEO, National Bestselling Author, International Keynote Speaker, Coach
Chad Sanschagrin is the author of the newly released best-selling book Keep Telling Yourself, now a USA Today best seller. He is the founder of Cannonball Moments, a leadership and sales coaching company dedicated to empowering individuals and teams to reach their full potential.
As an international keynote speaker and coach, Chad has inspired countless executives and teams with his transformative strategies for growth and success. He also hosts The Cannonball Mindset Podcast, featuring dynamic conversations with influential leaders like Gary Vaynerchuk, Jesse Itzler, and Kara Goldin.
Outside of his professional pursuits, Chad is an Ironman and marathon runner who enjoys life with his wife and twin daughters.
Book Chapters
You will come away energized and ready to embrace your authority to joyfully, unapologetically pursue personal betterment at any age or life stage.
Chapter 1: That Old Snapshot
Chad reflects on a poignant photo that symbolizes the relatable struggle of settling for less and introduces the concept of cannonball moments, emphasizing betterment over achievement.
Chapter 2: Origin Story
To rewrite your narrative, you must revisit its roots and chisel away outdated stories that no longer serve you, breaking free from the victim mindset.
Chapter 3: Become the Author
Your focus shapes your reality; by consciously choosing positive narratives, you can transform your self-perception and life outcomes.
Chapter 4: Shift Your Energy, Find Your Voice
Master your energy to positively influence every interaction, understanding that you control the energy you bring to any moment.
Chapter 5: Set the Stakes
Identify and embrace the stakes in your personal narrative, understanding that both obvious and subtle stakes drive your commitment and sense of purpose.
Chapter 6: Free Your Masterpiece
Embrace your strengths and potential, moving beyond a flawed self-image, as illustrated by Chad's transformative experience with Michelangelo's David.
Chapter 7: Structure Success
Recognize the importance of structure in your life, from daily routines to long-term habits, to create a cohesive and motivated personal narrative.
Chapter 8: Choose Your Circles
Deliberately select and evaluate the people in your life, ensuring they contribute positively to your health, happiness, and growth.
Chapter 9: Cultivate Cannonball Moments
Seek and cherish significant payoff moments in your life, working to document, revisit, and share them as part of your ongoing story.
Chapter 10: Keep Telling Stories That Stick
Consider your legacy daily, focusing on the lasting impact you have on others, how you grow, and what you contribute to the world.
What Readers Say About Keep Telling Yourself
With a mission to empower others to reach their full potential, Chad Sanschagrin is an influential entrepreneur who inspires and motivates others through executive leadership and sales coaching, and inspirational keynote presentations.
Buy the BookIn Keep Telling Yourself, Chad Sanschagrin’s engaging narratives and actionable tips are designed to help readers overcome self-limiting beliefs and step into a world of endless possibilities. This book is a powerful catalyst for change and a must-read for anyone serious about transforming their life.
Chad pulls from all of the best sources, including his own lived experience to deliver a book that is uniquely useful to help us develop the self-awareness, the energy, and the self-love that is absolutely a pre-requisite for success in any realm. There is no human who won’t benefit from devouring this book.
There’s a lot of advice out there for creating the life you want, but none of it will yield results for you like Keep Telling Yourself. I can’t imagine anyone better to have in my corner than Chad Sanschagrin.
Keep Telling Yourself is a game-changer. This insightful approach to mindset and personal growth provides a clear roadmap to living a life of abundance. Highly recommended!
Reviews for
Keep Telling Yourself
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Keep Telling Yourself is a down-to-earth and motivational book for anyone who wishes to escape negative thinking and create a more positive, resilient mind. Chad Sanschagrin weaves personal stories, practical exercises, and real success stories to demonstrate how affirmations and self-talk can change people’s lives. He suggests that while positive thinking has enormous potential, it must be combined with effort and an enabling environment to have a lasting impact. In highlighting limitations and offering practical guides, Sanschagrin presents a motivating and grounded message: anyone can redefine their setbacks, recreate their minds, and orchestrate their destinies. I purchased the Kindle version, but I highly suggest a hard copy of this book—it’s on my list of top books for 2025 so far and was an absolute success among many of the members of the book clubs I belong to.
MamaShopper
via Amazon
This book spoke to me! At a time when I was looking for direction in my life, this book motivated me to move from thinking about what I needed to do to actually taking action. The personal stories are totally relatable. It made me reflect on what was blocking me from reaching my full potential. Every chapter had me questioning: what’s holding me back? What are my excuses for not taking action? From finding joy in the future to yelling out loud 'Banana' while driving, I realized happiness is in my control—I just needed to shift my mentality. Whether you're already in a good place or in need of a boost, Chad had the insight I needed to hear. It had me rethinking where I was and what initiative I could take. Best use of a yellow highlighter! My new go-to gift for friends and family. I can’t wait to get the workbook for Keep Telling Yourself!
Brigitte Fleck
via Amazon
A multi-layered text structurally, Chad Sanschagrin presents his insights through experience. Chad creates an instructional narrative that connects brain science to his personal reflections. Chad presents background anecdotes to help frame his philosophies into relatable lessons.
Bobby Pic
via Amazon
Keep Telling Yourself is a transformative guide that tackles the negative narratives we often repeat to ourselves and shows us how to replace them with empowering stories of growth, grit, accountability, and abundance. Chad's relatable style and real-life examples illuminate the power of intention, offering actionable steps for anyone determined to overcome self-doubt and achieve greater success. By reframing limiting beliefs, this book provides the motivation and tools to spark true personal transformation. It’s a must-read for anyone ready to shift their mindset and unlock their full potential.
David Kaplan
via Amazon
I got my husband Keep Telling Yourself by Chad Sanschagrin, and he absolutely loved it. From the moment he started reading, he was hooked by the engaging stories and practical advice. He found it to be a transformative guide that really helped him reflect on his mindset and challenge his self-limiting beliefs.
Rebecca S
via Amazon
Knowing Chad and being coached by him is one of the best things that has happened in my life—from improving my health to having a better relationship with my wife and kids. I can quickly identify Chad’s influence on my life before and after. What I was not ready for was to find all of his best advice and stories between the two covers of this book. Every page reminds me why I'm enough. Every page motivated me to continue looking for betterment and stay outside of my comfort zone. Every book recommendation was a gift to expand my toolbox. I will forever be grateful to God for putting Chad in my life; now I’m also grateful for this book that I can share with my loved ones and watch them flourish into the best versions of themselves.
Rodrigo Segnini
via Amazon
If you’re looking for a book that will inspire, motivate, and give you the tools to rewrite your narrative—this is it. Keep Telling Yourself is a great, easy, must-read! When the workbook comes out, I’ll be purchasing and re-reading!
Nina
via Amazon
Chad Sanchagrin’s Keep Telling Yourself is an inspiring and deeply relatable book that masterfully blends raw honesty, humor, and actionable wisdom. Whether you’re navigating a personal crisis, working toward a dream, or simply trying to silence your inner critic, this book delivers a much-needed dose of encouragement.
John L
via Amazon
This book is an inspiring blend of personal stories, practical advice, and empowering insights that challenge the way you think about overcoming obstacles and achieving success. Chad’s relatable writing style makes the lessons stick, and his actionable steps are easy to implement. It’s not just a book you read—it’s a guide you live by. Whether you’re navigating personal or professional growth, this is a must-read for anyone looking to break through self-doubt and unlock their full potential. Highly recommend!
Natalie Waters
via Amazon
Keep Telling Yourself is a concise, motivating guide on harnessing the power of self-belief. The book blends personal stories with practical, actionable tips, encouraging readers to embrace progress over perfection. Chad’s clear and organized approach makes it easy to apply his strategies to everyday life, offering a refreshing perspective on personal growth. This well-written and useful book is a must-read for anyone ready to unlock their potential.
Kim S
via Amazon
Reviews for
Keep Telling Yourself
Still not sure? Hear from Chad himself
Watch how Chad walks through how Keep Telling Yourself offers a fresh take on the power of personal story, with the anchoring premise that the gap between who we are and who we believe we can become is a well of suffering and insecurity.
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